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Website Tips: A Guide for Business Owners

If you're a business owner, having a WordPress website is a fantastic way to reach your customers and showcase your services.

By David Cross

April 15, 2024

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Author

David Cross

Vision Digital CEO

Author

David Cross

Vision Digital CEO

If you’re a business owner, having a WordPress website is a fantastic way to reach your customers and showcase your services.
But just having a website isn’t enough.
To keep it running smoothly and securely, regular updates and backups are crucial.

 

Here’s why these tasks are important and how you can do them, even if you’re not a tech expert.

 

 

Why Regular Backups Matter

Imagine losing all your website data overnight due to a hacker attack or a technical glitch.
Regular backups ensure that you can quickly restore your site to its previous state if something goes wrong.
Without backups, you might lose important content, customer data, and other valuable information permanently.
In fact, this is exactly what happened to a couple of business owners who approached us recently.

We recently worked with a couple of business owners who approached us due to issues with their websites. Both had neglected to maintain their websites with regular updates of plugins and core files. Their websites became increasingly vulnerable to attacks and fell victim to malicious activity. No updates had been completed, leaving the sites open to attacks, and no backups were available, meaning a complete rebuild was necessary to get their businesses back online. These situations resulted in thousands of dollars of urgent work.

All of this could have been avoided by simply running a few updates and creating a backup once each month.

To back up your WordPress website, you can use plugins like UpdraftPlus, BackWPup, or VaultPress. These tools can automate the backup process, storing your data on cloud services like Dropbox, Google Drive, or directly on your server. Regular backups give you peace of mind, knowing that your site’s data is safe and can be restored at any time.

 

The Importance of Updates

WordPress, along with its themes and plugins, receives regular updates. These updates are essential for several reasons:

Security
Updates often include patches for security vulnerabilities that hackers could exploit. Keeping your WordPress version, themes, and plugins up to date helps protect your site from attacks.​

 

Performance
Updates can improve the performance and speed of your website. Faster sites provide a better user experience and can positively impact your search engine rankings.

 

Compatibility
As new features are added and existing ones are improved, updates ensure that everything on your site works well together. This helps prevent bugs and compatibility issues.

 

 

How to Update Your WordPress Site

Updating your WordPress site is straightforward. Here’s a simple guide:

Backup Your Site
Before making any updates, ensure you have a recent backup of your website. This step is crucial in case something goes wrong during the update process.

 

Update WordPress Core
Log in to your WordPress dashboard. If there is an update available, you will see a notification at the top of the page. Click on the update link and follow the instructions.

 

Update Themes and Plugins
Go to the “Updates” section in your dashboard. Here, you’ll see all the available updates for your themes and plugins. Select the ones you want to update and click the update button.

 

Check Your Site
After updating, visit your website to ensure everything is working correctly. If you notice any issues, you can restore your site from the backup you made earlier.

 

 

Keeping Your Site Secure

As well as regular updates and backups, there are other security measures you should take:

Use Strong Passwords
Ensure all your passwords are strong and unique. Consider using a password manager to keep track of them​.

 

Limit Login Attempts
Use plugins that limit the number of login attempts to prevent brute force attacks.

 

Install Security Plugins
Tools like Wordfence and Sucuri can provide an additional layer of security, monitoring your site for potential threats and vulnerabilities

 

 

 

Regular maintenance of your WordPress website might seem like a hassle, but it’s vital for keeping your business online and running smoothly. By making backups, updating your site, and following basic security practices, you can ensure your website remains a valuable asset to your business.

Monthly Website Maintenance

If you don’t feel like you have the time, the know-how, or the patience, required to perform regular updates and backups on your website, click the button to get in touch with our team who can do this for you – giving you one less thing to worry about.

Just $199/mo

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